Backlink audit service
Our backlink audit service identifies strong backlinks and harmful or spammy links. We also uncover missed opportunities to strengthen your backlink profile.
By cleaning up your backlinks and improving their quality and distribution across your website, you will attract more targeted traffic, increase customer engagement, and drive higher conversions.
High-quality, relevant backlinks help improve your website’s authority and search rankings, as search engines see them as a sign that your content is valuable and trustworthy.
What does a backlink audit cover?
Backlink analysis is a crucial part of any successful SEO strategy. It involves thoroughly analysing your website’s backlink profile, identifying areas for improvement, and providing detailed recommendations for enhancing your site’s SEO performance.
Here is what is included in our backlink audit service:
Backlink quality & relevance
What’s checked: Are your backlinks coming from high-quality, relevant websites?
Why it matters: Backlinks from reputable sources signal trustworthiness to search engines, improving your rankings and driving targeted traffic to your website. Spammy or low-quality links, on the other hand, can harm your credibility and lower your search rankings.
What to do: We will explain how to disavow toxic or irrelevant links and guide you in building relationships with authoritative and relevant websites for future link-building opportunities.
Balanced backlink distribution
What’s checked: Is the backlink distribution across your website’s pages balanced?
Why it matters: Ensuring an even distribution of backlinks helps spread SEO authority across your entire site, improving rankings for more pages rather than concentrating authority on just a few.
What to do: We will identify underlinked pages and help you strategise ways to boost backlinks across your entire site for balanced authority.
Missed backlink opportunities
What’s checked: Are there any valuable backlink opportunities you might have missed?
Why it matters: Missed opportunities can result in lost traffic and diminished authority, hindering your overall SEO strategy.
What to do: We will identify relevant opportunities and provide guidance on how to seize them through outreach, content marketing, or guest posting.
Follow-backlink opportunities on directories
What’s checked: Are there opportunities to gain high-quality ‘follow’ backlinks from directories?
Why it matters: Follow links are backlinks that pass on SEO value, helping to boost your website’s authority and improve its search rankings. The ‘nofollow’ backlinks offered by some directories do not pass on SEO value.
What to do: We will research and identify directories that offer valuable link equity to your website and ensure that your business is accurately represented.
Social bookmarking for increased visibility
What’s checked: Is your content being submitted to social bookmarking sites for increased visibility?
Why it matters: Social bookmarking can help amplify your content’s reach, drive traffic, and generate additional backlinks, improving your website’s authority and search engine rankings.
What to do: We will identify the most effective social platforms for your content and check that your posts are engaging, shareable, and optimised for visibility.
Lost backlinks
What’s checked: Have valuable backlinks been lost over time?
Why it matters: Losing high-quality backlinks means losing important SEO benefits. Reclaiming lost backlinks is an efficient way to boost your website’s performance without having to build new ones.
What to do: We will identify any lost links and help you reach out to website owners to reclaim them, restoring valuable SEO benefits.
Why choose our backlink audit service?
At SEO Content Driven, our backlink auditors go beyond identifying issues and opportunities —we provide clear, actionable insights and practical solutions that you can implement over time. We prioritise actions to help you use your time and resources more effectively for maximum impact.
Our aim is to increase your website’s authority, visibility, and search engine rankings, so you can see tangible improvements in your traffic and online presence as quickly as possible.
What our customers say
Improve your website's performance with our backlink audit service
A comprehensive backlink audit can transform your website’s SEO performance. By identifying high-quality backlinks, removing harmful links, and uncovering missed opportunities, you will boost your site’s authority, improve search rankings, and drive targeted traffic.
Our expert team provides clear, actionable insights and step-by-step guidance to help you optimise your backlink strategy for long-term success.
Related services
Would you like to boost your website performance further? We also offer Content Audit Services and a Technical SEO Audit Service to help you increase search engine rankings and reach and retain your target audience.